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Amazon Prime Video Now Comes With Double Ads!

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CNET on MSN · 19h

Amazon Prime Video Now Showing Nearly 6 Minutes of Ads Per Hour, Double What It Was

Amazon is now showing four to six minutes of advertisements per hour on its Prime Video streaming service.

· 1d · on MSN

Amazon Prime Video ads to double, report says

· 3h

Amazon is quietly doubling the number of ads in Prime Video

· 1d

Amazon may double the time you spend watching ads on Prime Video

Prime Video is increasing its ad load to four to six minutes per hour.

· 1d

Amazon Prime Video Now Comes With Double the Ads!

· 1d

You’re not imagining it: Prime Video shows twice as many ads now

Amazon Prime subscribers rage over ‘annoying’ change affecting TV shows and say they will ‘definitely be cancelling’

PRIME viewers may start to notice more ads when watching their favourite shows and movies as Amazon ramps up changes. Adverts were first introduced onto the platform in January last year, with an

KOB 45m

Streaming and ads | What the Tech?

Amazon Prime added commercials to its standard plan in early-2024, promising a limited number of ads at the beginning of a show, and two minutes of commercials per hour. According to Adweek, Amazon quietly doubled the ads to where you’ll see up to six minutes of commercials per hour.

Good e-Reader12h

Amazon Prime Video now shows double the ads

Notably, Amazon never directly informed subscribers of the ad increase. Kelly Day, VP of Prime Video International, did tell the Financial Times late last year that Prime Video’s ad load was set to “ramp up a little bit more into 2025,” but nothing specific was announced.

Why Prime Video may be getting more annoying for some folks

Prime Video currently has a heavier ad load than both Netflix and Disney+, though it’s still considerably lighter than regular TV. If there are any signs that Prime Video viewers are turning off due to excessive ads, you can bet that Amazon will respond accordingly.