For all the AI-in-ad-ops talk, plenty of publisher teams are still trapped in the grind of pulling GAM reports by hand and trying to reverse engineer why revenue dropped. At Programmatic AI in Las ...

Publishers are actively shaping the future of the open internet, transforming from passive inventory suppliers to strategic partners with advertisers, offering targeted, transparent advertising ...

Google harmed publishers and consumers by monopolizing key components of the market for online display ads, a federal judge in Virginia ruled Thursday. “For over a decade, Google has tied its ...

Atria's collective approach is a response to growing monetization challenges and the need to protect the value of human ...

In this week's column, Shirley Marschall looks at the history of ad blocking, and why the user loses, and the publisher loses twice... Remember those little 'No advertising. No flyers.' stickers ...

In this episode of A Coffee With... Dustin Cha, co-founder & co-CEO of Ad-Shield, joins ExchangeWire's John Still, over an ...

Brian Ring is Principal Analyst at Ring Digital llc, a consultancy that leverages video tech expertise, proprietary TV surveys, and 20 years of industry experience to help clients navigate the future ...

REDWOOD CITY, Calif.--(BUSINESS WIRE)--PubMatic (Nasdaq: PUBM) today launched its AI-powered monetization platform purpose-built to put publishers back in control of their yield, data, and demand. As ...