How will marketers get more performance from the $88 billion spent on open web programmatic ads when $22 billion of it is wasted or unproductive? It's more of a rhetorical statement than a question ...

Forbes contributors publish independent expert analyses and insights. I research ad fraud and digital marketing. that developed these algorithms know what they are doing; you might even assume they ...

The company told the Department of Justice (DOJ) it would change its algorithm as a part of a settlement agreement resolving allegations that Meta violated the Fair Housing Act (FHA). According to the ...

At the end of a year where much of the discourse focused on whether AI really can replace humans, the sight of a fleet of red ...

A recent study conducted by university researchers in 2024 revealed that Facebook’s advertising algorithm may be disproportionately targeting Black users with ads for for-profit colleges. This finding ...

It’s nearly impossible to say “women’s sexual health” and “brand-safe” in the same sentence. Achieving brand safety on social platforms through algorithmic decisioning has been a focus for platforms, ...

It’s open season for flagrant ads to sell illegal drugs like psilocybin, LSD, and other drugs, as Meta works to improve its algorithms to filter illegal content. Because content is being filtered by ...

The federal government and Meta Platforms, parent company of Facebook, have reached a settlement over allegations that the tech giant practiced discriminatory advertising on Facebook, the U.S.

ProPublica is a nonprofit newsroom that investigates abuses of power. Sign up to receive our biggest stories as soon as they’re published. In a settlement announced by the Department of Justice on ...