Once again, Eli Lilly is using Hollywood’s biggest night as a platform to speak out on a hot-button issue in pharma. Throughout last year’s entertainment awards season, Lilly took aim at the popular ...

Novo Nordisk is under fire over a Spanish obesity awareness campaign. After the campaign stirred up controversy, the Spanish ministry of health wrote to the drugmaker about a possible violation of ...

Since November 2025, commuters at Southwark tube station in London have been passing walls lined with vintage-style posters ...

As the holiday season approaches, companies need to maximize their brand exposure through efficiency, creativity and personalization with their key clients and target audiences rather than expensive ...

Move over, Kendall Jenner, there's a new tone-deaf ad starlet in town. "Euphoria" star Sydney Sweeney, known for her curvy figure and blonde locks, popped out as the face of American Eagle's newest ...

Nonprofit advertising has transformed dramatically over the past decade. What once relied on simple donation appeals now requires sophisticated digital strategies that compete for attention while ...

Makro, Lotus’s and H&M are October’s top-performing advertisers in Thailand, each posting strong gains in Ad Awareness—the share of consumers who recall seeing a brand’s advertising in the past two ...

Floods, hurricanes and record-breaking heatwaves aren’t usually seen as marketing opportunities. But for Science Moms, a nonprofit and nonpartisan organization composed of climate scientists who are ...

Ireland’s Data Protection Commission (DPC) shared a ‘terrifying’ but ‘brilliant’ ad warning parents about internet safety ...

As December 1, World AIDS Awareness Day, draws near, one campaign resurfaces in public memory with extraordinary clarity, the landmark PSA featuring Shabana Azmi reminding India that “AIDS chune se ...

There are only a handful of words I never use, not in life or business. “Expectations.” “Assumptions.” And the mother of them all …“awareness.” I will spare you the details behind the first two in ...

DBS, GrabPay, and Maggi recorded the strongest increases in advertising awareness among Singapore consumers in August, new data from YouGov BrandIndex shows. Ad Awareness measures the percentage of ...