Following in the footsteps of Nicole Gibbons's Clare, a new direct-to-consumer paint company has entered the fray, proving the market for such a service. Backdrop, which boasts advisers from Glossier, ...

Tester: Bridget Clegg, full-time WFH art manager for BestProducts.com and part-time apartment DIYer The Brief: Since March, I've had the luxury of doing my job from the relative comfort of my Brooklyn ...

When you buy through our links, Business Insider may earn an affiliate commission. Learn more Until recently, direct-to-consumer startups in the home and kitchen industry have mostly focused on the ...

You’re probably used to showing off your love for Dunkin’ with your favorite coffee or donut — but now you can take things to the next level with paint that’ll color your walls with the brand’s famous ...

AD PRO members enjoy exclusive benefits. Get a year of unlimited access for $25 $20 per month. Backdrop quickly carved out a sliver of the paint-sector pie by helping digitally native millennials ...

Much like Christian Louboutin red, Tiffany blue or even Post-It note yellow, Madewell now has a signature hue to call its own thanks to a cool new collaboration with home paint brand Backdrop.