The realm of virtual reality (VR) continues to experience growing momentum against the backdrop of artificial intelligence (AI) and machine learning (ML). Traditionally, virtual reality tools and the ...

Metaverse has undoubtedly been one of the most talked-about concepts of the year. At the start of 2022, the focus was on Facebook’s surprise re-branding of itself to Meta Platforms. Now, as we head ...

Students at West Virginia University began running Mountaineer Ice Cream earlier this spring and lost $14 million in a day. But the undergraduates adjusted their business tactics that day and turned ...

Extended reality is bringing immersive, personalized workout experiences to the fitness industry. Leaders at four fitness brands told BI their extended-reality services helped them reach new users.

Google has agreed to acquire part of HTC’s extended-reality (XR) business for $250 million, expanding its push into virtual and augmented reality hardware following the recent launch of its Android XR ...