Have you ever tried on an item of clothing and immediately put it in the "no" pile, but couldn't quite figure out why. Well, its color might be to blame. Color and style consultant Julia Dobkine, aka ...

Tatum Schwerin, a Dallas-based mom of three, calls herself the "Color Analysis Queen" for a reason. She's making it her mission to help women across the country find the best colors to incorporate ...

LOS ANGELES − "Do you see the difference?" I'm sitting in a chair looking at myself in a mirror. Over my gray apron, Brenda Cooper − a stylist, author and professional color analyst − drapes two ...

Seasonal color analysis is making a comeback, driven by TikTok and a push for personalized fashion. Experts like Kirsten ...

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Kim Armga, of Jacksonville, was grieving her 15-year-old daughter when she found color theory six years ago. “I stopped caring for myself,” she said. “I didn’t know what to do.” She had stopped taking ...

A while back, I used an app to figure out if I was a deep winter, cool summer, clear spring, or warm autumn. Like many others, I hoped it would help me avoid colors that wash me out and find those ...

Before Zaya Ganbaatar opened Àme Color Studio, Evanston’s first color analysis consultation site, she had already worked extensively in the beauty industry as a makeup artist for Dior. Personal color ...