The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Brendan P. Keegan Do you ...
Many contractors do not have a formal vision for their company. Is this a mistake? I don’t know if it’s a mistake, but I think you will be clearer about who you are as a company and what you represent ...
As the CEO of a 45 person company, communicating my vision has been at times difficult for me. I can see clearly where I want to take the business, but communicating this with everyone on my team is ...
A company’s vision is one of the most important foundational pieces of an organization. It gives the company a direction to move and a larger purpose for employees to rally behind. Without a clear ...
Defining your company’s vision and mission is crucial not only for effectively presenting your brand in the market, but also for internal operations. A company’s vision and mission statements keep the ...
After I made some key leadership hires, we met together as a group and did a lot of brainstorming. We thought about everything we wanted to be and what we didn’t want to be. We looked at our staff and ...
A stagnant vision risks irrelevance in fast-changing markets and industries. Vision must evolve with trends, technology and consumer expectations. Future-proof your company by revisiting and ...
An old marketing rule called "The Rule of Seven" states that consumers must see or hear something seven times before they remember it. Put your vision statement everywhere to enable your employees to ...
L-R: Deborah Bright, Natalie Ruiz, Rebecca Thorburn, Samy Muthusamy, Rachel Namoff, Christopher Tompkins, Jared Knisley, Chip Laingen, Mackenzie Toland The Business Journals Leadership Trust By ...
For entrepreneurs, choosing opportunities that will best suit a business's strengths is part of the strategic planning process. Strategic planning results in some guiding ideas that serve to unify the ...
Dunkin’ Donuts CEO Bob Rosenberg pours a customer coffee as actor Michael Vale, who plays “Fred the Baker” in TV commercials, gets ready with a donut at the original Dunkin’ Donuts location in Quincy, ...
At Intel’s Vision 2025 conference, CEO Lip-Bu Tan took the stage in the first major appearance in his new role to describe his vision for where he wants the company to go. Building on the basic ...