According to the 84.51° Kroger Precision Marketing Consumer Digest, 62% of shoppers are committed to eating more fruits and vegetables, and 51% are striving for a generally balanced diet. As the new ...

Alex Trott, director of insights for 84.51˚, said the survey results show that produce naturally provides the nutritional benefits consumers want. 84.51°’s October Consumer Digest takes a look at the ...