Pete Ruggiero started working at Crayola in 1997 under its previous name, Binney & Smith. In his time at the company, he’s worked in operations, sourcing, supply chain and running its European ...

Crayola-branded 'pip-Cubes' magnetic building sets recalled after loose magnets pose serious injury risk to children. 9,400 units affected across retailers.

Crayola is pretty deeply embedded in popular culture. In one study, 99 percent of polled households recognized the brand name. Despite the occasional drywall and nostril mishaps, Crayola has remained ...

Every item on this page was chosen by an ELLE editor. We may earn commission on some of the items you choose to buy. When I was eight, there was nothing cooler than being the kid in class who whipped ...

EASTON, Pa., Feb. 27, 2025 /PRNewswire/ -- Crayola, the brand that powers imagination through color and creative moments, will reveal its latest toy innovations at the American International Toy Fair ...

How Crayola’s emotional storytelling marketing campaigns earn 6 billion impressions with targeting adults. Its latest campaign debuts for back-to-school shopping season. Crayola’s art supplies may be ...

Crayola, you kinda blue it. The vaunted crayon-maker announced the new name for its newest crayon on Thursday, and it’s a blit of a blunder. Meet Bluetiful, the latest addition to the Crayola classic ...

Forbes contributors publish independent expert analyses and insights. I write about how creativity and communications accelerate success. Dec 11, 2024, 04:49pm EST Dec 12, 2024, 09:41am EST Creative ...

The success of Barbie has seen toy company Mattel plot a new slate of movies based on its products. Another business you wouldn’t necessarily expect to make big move into the entertainment space is ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. American cars are going gray. A Jeff Bezos-backed startup thinks it has a colorful solution. Last year ...