2022 was a year of unprecedented growth and change in the industry. Cybersecurity was a major concern. The impending removal of third-party data also came into the spotlight. As we look forward in ...

In our last post, we discussed strategic planning and early case assessment (ECA) in complex litigation to maximize success and leveraging advanced technologies like generative AI to facilitate that ...

Shifting to a first-party data collection strategy won't come easy, but it's the right move for marketers to make now. Digital marketers have done their best to keep up with changes in privacy and ...

Data serves as the foundational pillar for all sales and marketing endeavors, and the absence of first- and third-party insights would leave practitioners formulating campaigns and devising strategies ...

How customer data collection strategies are evolving in a CX-first era. Marketers care about what data they collect and what they do with it. But ignoring how data is being collected is a missed ...

Toronto, Ontario (CTV Network) — The Canadian Cancer Society (CCS) has released a new strategy for collecting data on cancer in Canada, one that they hope will address serious gaps. It’s the first ...

In the age of "data is the new oil," product teams are increasingly leveraging vast amounts of data to fuel innovation. However, many product initiatives, irrespective of having enough data, fail. The ...

A MyChart-driven data collection strategy proved acceptable, appropriate, and feasible for gathering SOGI information from patients at a cancer center in the South,” the researchers wrote.