Age of the Primes toys include action figures pulling from Generation 1, Transformers: Prime and Transformers Animated.

Transformers taglines say that they are "robots in disguise" and "more than meets the eye." That's certainly true if you consider that the Japanese toys were brought to the U.S. by Hasbro in 1984, ...

Time to roll out, because McFarlane Toys is expanding beyond their line of Batman cowl replicas to include Transformers.

Among other big milestones this year, 2024 marks the 40th anniversary of the Transformers franchise. Hasbro is celebrating the occasion with a new promotion called Transformers '80s Week, featuring ...

Measuring just over 14in tall when standing on his feet, the Robosen Flagship Soundwave G1 is powered by a 1650mAh battery, which should give you about an hour of Autobot action. A full charge via USB ...

Closeup of a six-wheeled white moon rover transformer toy with the words "jaxa" and "toyota" written on its side, in front of the box it's sold in. It can now be revealed that Japan's proposal for a ...

They're more than meets the eye! Transformers, My Little Pony and Phase 10 are considered some of the most impactful and memorable toys of all time. The Strong National Museum of Play which is home to ...

Pre-orders for all three Transformers 1:3 scale replica busts are live now, releasing January 2026 via McFarlane Toys Store ...

Transformers were inspired by a Japanese toy company called Takara. After purchasing the rights to Takara’s shape-shifting robot action figures, they rebranded them as Transformers. Hasbro enlisted ...

It's almost impossible for anyone to determine exactly how much the Transformers franchise is worth these days. Ever since 1984, when it first came to light, the idea of robots that can transform and ...