TaylorMade Golf adjust production cycle on Qi4D drivers to evry two years as it adapts to the modern golfer and golf club innovation.

From the outside, golf balls look simple — dimpled, urethane-covered orbs designed to fly through the air toward their intended target. Of course, the engineering actually is a lot more complicated ...

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When I first started playing golf there wasn’t a great deal of choice when it came to golf balls. There were the extremely soft balata balls that the professionals used, and there were a variety of ...

Eyebrows immediately went up last winter when bespoke putter-maker Logan Olson started crafting putters for some of TaylorMade’s biggest stars. Well, now the beans have finally been spilled as ...

Learn why TaylorMade believes longer product cycles could benefit golfers, fitters and future innovation.

We're through one week in March, which means the golf itch is real among those in cold-weather states. And we have good news for you, golfer: Premier golf manufacturer TaylorMade is doing a golf ball ...

Dunkin' is prepping for Father's Day with an exciting new release. Word on the street is that Dunkin' has a series of fun new drops coming up in the summer months, and their Father's Day option is ...

TaylorMade's Qi4D is one of the lowest-launching, lowest-spinning drivers we've tested—and that needs some unpacking from ...

Forbes contributors publish independent expert analyses and insights. Founding member of Break80 Golf. Modern golf has embraced speed more and more as an important aspect of the game, and one that is ...