The Goop founder shared three on-sale favorites to elevate your beauty routine.

Ghost kitchens are easy to open, hard to get right. An exclusive look into how Gwyneth Paltrow's gluten-free sensation nailed ...

Goop Kitchen has gone bi-coastal with a location in New York City. We ordered its viral pizza, salad, and more for lunch.

Everything is under $35.

For more than 15 years, Gwyneth Paltrow’s lifestyle empire, Goop, has been ever-present in the cultural conversation. Goop has been a newsletter, an e-commerce company, a podcast, a wellness summit, a ...

From 14-karat gold handcuffs to sculptural sex toys, Goop's V-Day gift guide is packed with intriguing present picks. Getty Images; Goop Accessory aficionados are sure to adore the Crave Tease ...

Lifestyle leader expands customer personalization across verticals, achieving 117% higher ROAS and 5x faster production times on ad campaigns run through Adora. Adora gives us something we’ve never ...

Gwyneth Paltrow's Goop is refocusing, a new report says. In doubling down on beauty, fashion, and food, Goop is laying off 18% of its staff, the report said. The brand, which spawned several celebrity ...

Quite a few people seemed to be stunned Wednesday when Goop, Gwyneth Paltrow's wellness brand known for its outlandish and expensive luxury products, posted that it was planning to sell a high-end ...

Goop is donating $25 from each candle purchase to the American Civil Liberties Union Foundation, which fights for reproductive freedom Kaitlyn is a former Assistant Style & Beauty Editor at PEOPLE.

Like the obscure wellness tricks the company touts, the departure of ex-Goop boss Elise Loehnen remains a mystery. On Tuesday, Goop’s former chief content officer posted to Instagram about the ...