Guitar Center has ushered in a bold new era for its physical stores with a new innovation that leverages AI in a bid to blur the boundaries between online gear shopping and the physical store ...

The guitar world is well and truly in the midst of a digital market boom, and as the online space becomes a more important battleground for retailers, traditional brick-and-mortar stores are ...

Over the weekend, rapper Anderson .Paak gave a surprise performance at perhaps an even more surprising choice of venue: a Guitar Center store in southern California. Anderson, joined by radio host ...

Men’s Journal aims to feature only the best products and services. If you buy something via one of our links, we may earn a commission. Guitar Center’s Cyber Monday sale runs through Dec. 3, which ...

Guitar Center on Tuesday announced three leadership changes, including naming Gabriel Dalporto CEO. Dalporto replaces Ron Japinga, who had held the position of president and CEO since 2016. No reason ...

Guitar Center, Inc. operates a chain of guitars, amplifiers, percussion instruments, pro-audio and recording equipment stores. Its Guitar Center brand offers guitars, amplifiers, percussion ...

Guitar Center on Wednesday announced its namesake and Musician’s Friend e-commerce store saw November and December preliminary sales increase 6.6%. CEO Gabe Dalporto said the quarter was the company’s ...