Richard Jones is Chief Revenue Officer of Wunderkind, helping brands adapt to modern trends amid any ever-evolving customer landscape. Don’t be fooled. The age of third-party tracking cookies is over.

Brings brand control to first-party audience onboarding using a federated user ID with better match rates and same-day time-to-market. NORTH ANDOVER, Mass., Oct. 21, 2020 (GLOBE NEWSWIRE) -- ...

The identity ecosystem that increasingly powers the TV and video advertising marketplace is at a crossroads, facing significant changes and challenges with the rise of streaming on top of existing ...

When you lose something important, you want to get it back. That’s the human instinct driving the conversation around signal loss. Marketers rightly feel an urgency to get back to a higher level of ...

For years, marketers have talked about building a “customer 360,” a complete profile of every customer that includes all of their interactions. This impacts the effectiveness of marketing teams, ...

With up to 95% of website visitors remaining anonymous, travel brands are leaving revenue on the table. Identity resolution helps recognize and convert these users, enabling better personalization, ...

Managing first-party data – and, by extension, your identity strategy – has never been more critical in today’s evolving digital landscape. The landscape has also never been more challenging to ...

When traveling abroad or domestically, losing credit cards or identification documents can turn a dream vacation into a nightmare. Travel Insured understands this concern and includes identity theft ...