Gen Z TikTokers are getting a glimpse into the past, thanks to vintage catalogs — and the content is making them nostalgic for a time they’ve never known. But in a new trend, TikTok accounts devoted ...

In this digital age when filling a shopping cart requires little more than clicking on a screen, the printed retail catalog keeps vying for a place on the coffee table. From Anthropologie to American ...

MINNEAPOLIS (WCCO) --This holiday season, Amazon announced it will send out a traditional 35-page catalog filled with toys. Experts believe Amazon is making a bigger play for the toy market now that ...

A certain Wall Street Journal article has been causing quite a stir lately. The article discusses the fact that big retailers such as Bonobos, IKEA, Athleta and H&M are releasing traditional print ...

Trevor Testwuide is the CEO and co-founder of Measured. Views are the author's own. The Sears Roebuck catalog was direct to consumer before DTC was an acronym, and for more than 100 years, it was the ...

When it comes to physical format and production processes, catalogs and magazines have always been more alike than different. The introduction of the "magalog" concept extended the overlap to content ...

Has the catalog made a comeback? That’s the question asked by the Harvard Business Review in its February issue—and its answer is yes, it has. And indeed, while some rue the effect on the world’s ...

They’ve been around as long as mass-market retail, but print catalogs have experienced a decline since the advent of e-commerce. Sears stopped the presses on its doorstop tome in 1993, opting to ...

Nordstrom relaunched its big holiday catalog for the first time in years, one of the latest major retailers to try to reach more consumers at home. And experts say there's a smart strategy behind it, ...

Using two-step catalog requests for customer prospecting is a long-established strategy. But the model is changing rapidly with the influx of Web catalog requests. The downside to Web-generated ...