LONDON--(BUSINESS WIRE)--Quantzig, a premier analytics solutions provider, has announced the completion of its latest success story that illustrates how trade promotion optimization helped a food ...
JACKSONVILLE, Fla.--(BUSINESS WIRE)--AMG Strategic Advisors, the growth strategy unit of Acosta Sales & Marketing, a leading full-service sales and marketing agency in the consumer packaged goods (CPG ...
Are you a print subscriber? Activate your account. 26 min 57 sec ago By E.J. Schultz - 1 hour 22 min ago By Simon Dumenco - 2 hours ago By Ann-Christine Diaz - 2 hours 25 min ago By Jessica Wohl - 2 ...
Maybe it's the sight of that whiteboard overflowing with ideas. Or maybe it's the kinetic tumble and flow of listening to excited coworkers debate strategy. Or it could be the anticipation of seeing ...
Since the 1960s (Grnholdt, 1990) there has been great interest in using different models to describe and explain the effects of advertisements on purchases. The interest is seen from both the ...