Sea moss has officially gone mainstream – and with it, the usual flood of underdosed, overflavored, influencer-pushed junk. Most of what’s on the market right now is barely sea moss at all: ...

This is read by an automated voice. Please report any issues or inconsistencies here. Minutes of scrolling on Instagram or TikTok, and you’ll see people blending up the viral superfood in all sorts of ...

With the likes of Bella Hadid and Hailey Bieber long-time advocates, and with tens of millions of views (and counting) on TikTok, sea moss has become one of the buzziest words in wellness right now.

Sea moss, also known as Irish moss or Chondrus crispus, has surged in popularity, touted for benefits ranging from improved digestion to enhanced skin health. Available in forms like gels, powders, ...