Meta will be pausing its Reels Play bonus program that helped creators on Facebook and Instagram get paid. The monetization program was originally launched in December 2021 to offer monthly payouts ...

Meta has just introduced a new feature called trial reels on Instagram, which enables creators to try out short-form videos on non-followers before publishing them to their followers. It helps ...

Meta (formerly Facebook) is doubling down on its commitment to empower creators and elevate their Facebook presence. The social media giant, which introduced Reels in 2020 as a response to TikTok's ...

Facebook creators are getting a new tool to help them protect their work from being ripped off by others. On Monday, Meta introduced Facebook content protection, a mobile tool designed to detect when ...

Meta continues to target creators in the days following the U.S. TikTok ban. In addition to paying TikTok creators big bonuses to publish reels, Instagram announced on Wednesday that it’s introducing ...

Instagram Reels have become one of the most powerful tools for content creators, influencers, brands, and small businesses to ...

Instagram is giving creators a new way to tie their short videos together. The app now lets users link one Reel to another, creating what’s essentially a series. The change is rolling out worldwide.

Meta is expanding its ad-revenue-share offerings on reels to Instagram. The company will also start testing a performance-based payout model that rewards video views. Here's how Meta's ad-rev-share ...

The move could present a valuable opportunity for advertisers to build brand awareness through short-form video content and sponsored partnerships with creators. Meta has announced that it will ...

Meta has announced that it is testing a new way to pay creators on Reels, giving them a cut of its ad revenue for the first time -- a move that more closely resembles YouTube’s payout structure. Meta ...

On the sidelines of the 2026 Meta Marketing Summit E-Commerce edition, we are sharing key trends shaping the future of ...