The holidays are a great time for marketing thanks to one of the greatest business icons in history: Santa Claus. No matter what they call it, Santa Claus, Father Christmas, Saint Nicholas, etc., it ...

It's common to leave out cookies for Santa Claus at Christmastime — a tradition rooted in medieval origins. But leaving out a cold Coca-Cola for St. Nick might be a more appropriate practice, as the ...

Some of the best holiday treats are also the simplest, and that absolutely applies to festive drinks. While there’s no shortage of elaborate seasonal cocktails, mocktails and coffee creations this ...

Coca-Cola didn’t just become the world’s biggest drink by accident. The company used aggressive marketing, addictive ingredients, and political influence to dominate every country it entered. From its ...