Pricing is beyond numbers. It's a powerful tool that shapes customer perception, predicts behavior and communicates your brand's identity. Every day, a new e-commerce store pops up and makes it even ...

Forbes contributors publish independent expert analyses and insights. Kiri Masters covers trends in retail media and marketplaces. This article is more than 3 years old. As US retail sales data start ...

Discover how the Duke Management Program helps leaders embrace the evolving role of managers—developing new capabilities to guide, empower, and inspire in today’s dynamic business landscape.

Shaping behavior has always been an integral part of design, but whether the design is good for users isn’t always clear cut. Since first being coined as a term in 2010, Behavior Design has grown in ...

In this special guest feature, Johannes Gnauck, CEO and Co-Founder of automotiveMastermind, discusses how big data and behavior prediction are shaping automotive dealerships. Through the use of big ...

The response—behavioral contagion or empathy—depends on factors such as robot's anthropomorphism and the customer's moral identity GYEONGGI-DO, South Korea, Oct. 15, 2025 /PRNewswire/ -- While many ...

Building on a post that looked at times in which media influenced real-world behaviors, we will reflect below on why this can happen through a constellation of theories. 1. Social Learning Theory.

Testosterone is often misunderstood and politically charged, yet it plays a measurable role in shaping behavior. This talk ...