How to engage your customers on social media is a question many businesses are struggling with. Social media in business can be a great way to get in touch and stay in touch with clients but there's a ...

This is the last in a series of profiles that explore how nonprofits are using social media to raise money and connect with supporters. The campaign: The food bank wanted to inspire its followers on ...

From posting hashtags to finding like-minded communities, social media has transformed where, when and how people engage with civic and political activities. This chapter uses survey data to explore ...

We’ve all participated in or witnessed social disconnection in action… people gathered together, with gazes fixed on screens rather than interacting with one another. Screens and social media have ...

New research shows users of fitness tracker wearables are more active when their fitness apps include frequent social network activity, and will take an average of 20 percent to 25 percent more steps ...