Relevance is email's holy grail, and no email is more relevant than a transactional email, which relates directly to something the recipient did. People love them, too: Transactional messages generate ...

Dublin, Feb. 26, 2025 (GLOBE NEWSWIRE) -- The "Transactional and Marketing E-Mails - Global Strategic Business Report" has been added to ResearchAndMarkets.com's offering. The global market for ...

Forbes contributors publish independent expert analyses and insights. I write about commercial real estate negotiations, deals and legal issues. Every modern commercial real estate transaction, or ...

Email marketing ideas are more often the result of evolution than revolution. Usually, the best ideas come from taking a new look at the same types of email messaging you’ve see time and time again.

Promotional messaging is the glamour job in email marketing. But it might be argued that the real work is being done by transactional emails — sales confirmations, reminders, password resets. Fail at ...

Transactional emails are important for every business. Whether you’re in eCommerce, running a SaaS business, or even providing various types of goods and services in a physical location. Transactional ...

LONDON--(BUSINESS WIRE)--Technavio analysts forecast the global transactional and marketing emails market to register a CAGR of over 9% during the forecast period, according to their latest market ...

Colm is the editor of MarketingTech, with a mission to bring the most important developments in technology to both businesses and consumers. A lot of us know the feeling. Waiting anxiously for the ...

Most brands measure the success of transactional emails by looking at opens, clicks, or the delivery rate, according to recent research from SparkPost. The report was based on data from a survey ...

LONDON--(BUSINESS WIRE)--The transactional and marketing emails market is expected to grow by USD 8.87 billion during 2021-2025, according to Technavio. The report offers a detailed analysis of the ...

Sometimes a short message goes a long way. In fact, according to a recent study conducted by Forrester Research unit JupiterResearch, marketers are beginning to see significant returns with the use of ...

As a great appreciator of finely crafted email newsletters, it hurts that I have to caution so strongly against their use. But the (very few) marketers who actually are sending high-end newsletters ...