A year after Unity raised prices for enterprise and professional versions of its game engine, Unity added a new charge for smaller developers who meet thresholds for revenue and installs. Starting on ...

Unity Software's Q1 beat and strong Q2 guidance highlight Vector AI ad growth (+80% YoY) and a lean strategy—see why the ...

If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...

If you had believed that Unity was this amazing game engine for indie developers and anyone just starting out in games, that officially is no longer true, thanks to the newly introduced Unity Runtime ...

While Unity is struggling, there are some good reasons to bet on a turnaround. Unity appointed former Zynga Chief Operating Officer Matthew Bromberg as CEO on May 1. Much of the dirty work, including ...

After outcry from the gaming community, Unity revealed a new plan that’s a drastic departure from what was initially announced. After outcry from the gaming community, Unity revealed a new plan that’s ...

The software framework that powers popular video games like Among Us and Pokémon Go is getting an overhaul to its pricing model. Game developers are furious, and say the change could have a ...