The New Balance Coco Delray Will Make Tennis More Accessible
Since breaking onto the tennis scene with an unforgettable run to the second week of Wimbledon at the age of 15, Coco Gauff ...
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Tennis attire is everywhere. Credit the pandemic, social media and pickleball
The market research firm's data showed sales of women’s tennis apparel spiked 22% in the U.S. between the beginning of the year and early August, while men’s tennis apparel saw a 19% increase.
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WTA unveils new brand identity, signaling ‘new era’ for women’s tennis
The WTA has a new logo and player-focused ad campaign rolling out across its digital channels today. The WTA today revealed a remade brand identity that aims to signal a “new era” for women’s tennis.