Japanese TV network Fuji faces mass advertiser exodus after allegations of covering up sexual assault claims against host Masahiro Nakai of SMAP fame.

The alleged sex scandal involving former idol Masahiro Nakai has caused over 50 major advertisers to withdraw from Fuji Television, igniting a crisis in Japanese entertainment. Explore the scandal, advertiser reactions,

In response to reports of a Fuji Television Network Inc. employee's alleged involvement in a scandal surrounding entertainer Masahiro Nakai,

This alleged sex scandal is another dark chapter for Japan’s entertainment industry, which has not recovered from the Johnny & Associates abuse revelations in 2023. View on euronews

Major sponsors such as carmakers Nissan and Toyota and the owner of 7-Eleven announced they were pulling ads from Fuji TV over the scandal.

Following allegations that an executive from the Japanese broadcaster Fuji TV was involved in 'sexual favors' related to famous celebrity Masahiro Nakai, local media including Kyodo News reported on the 21st that Japanese corporations are increasingly halting advertisements aired on Fuji TV.

Dozens of major Japanese companies have pulled their commercials on Fuji Television amid allegations company officials tried to cover up a sex scandal involving one of the country’s most famous TV hosts.

SMAP member allegedly engaged in sexual misconduct and Fuji TV is now facing criticism over its handling of the issue.

Observers say the former boy band member’s fall from grace echoes music mogul Johnny Kitagawa’s decades of sexual abuse.

Demands that the Japanese communications ministry take Fuji Television Network Inc. off the air have emerged on social media following report･･･