Starbucks CEO Brian Niccol reaffirmed during a shareholder meeting this week that the company will continue focusing on ...
Starbucks' CEO, Brian Niccol, said the company was testing a store redesign with more seats and power outlets to make the ...
Customers at a Starbucks in Chicago, Illinois. Starbucks wants customers to stay, sip, and linger longer – but only if ...
CEO Brian Niccol acknowledges some “mistakes” in the past as the coffee shop giant courted mobile and takeout customers. The ...
Since then, nine have departed or shifted to different roles under Niccol’s watch.Niccol said Wednesday that he was excited ...
Starbucks' CEO, Brian Niccol, had his work cut out for him when he took on the top job in September. Here's what he's done to ...
Last week, Starbucks announced that it was laying off 1,100 employees in its corporate offices – one of the biggest cuts in ...