A still from the Predator Badlands film that was not included in the advert banned by the ASA A "menacing" Disney advert featuring a severed body has been banned by the advertising regulator, which ...

Add Yahoo as a preferred source to see more of our stories on Google. Oscar-winning actor Morgan Freeman can be seen asking what a crumpet is as he stars in a new TV advert for Warburtons to ...

The way people watch TV and the technology continues to change, even as the technology evolves that marketers rely upon to make their ad spend more efficient, better targeted and, in 2026, culturally ...

McDonald’s Netherlands served up an AI-generated ad this holiday season, and the internet was quick to make the fast-food giant regret that decision. The commercial in question shows various ...

A French supermarket’s Christmas advert has become a viral sensation and is being praised worldwide for doing something other companies simply can’t get right anymore: connecting with people, all ...

Despite continued uncertainty and mounting regulatory challenges, pharma TV ad spend topped $7 billion through the first 11 months of 2025. Recently released data by iSpot.tv found that the ...

More streaming platforms with advertising inventory -- including FAST channels -- continue to fuel an overall rise in total TV ad-supported share. This fall, streaming platforms -- with growing NFL ...

Future linear core TV advertising revenues will continue to decline by 6% to 8% for the next two years, according to MoffettNathanson Research. For 2025, total linear core TV ad revenues are expected ...

Apple today shared its annual holiday season ad, titled A Critter Carol, as well as a behind-the-scenes video showing how it was made. In the short film, set in a snowy forest, a group of woodland ...

Senior Lecturer in Creative Writing and English Literature, York St John University The John Lewis Christmas advert has become as much a part of the festive season as tinsel and crackers. These ...

Amazon is the latest of the big ad-supported streamers to lay claim to what it portrays as a growing audience — even though the numbers aren’t vetted by standard measurement services. The digital ...

After spending much of the year sloping steadily downward from a January peak, TV drug ad spending picked up in a major way last month. The combined outlay for the top 10 brands in October weighed in ...