Marketing leaders at CES shared how they’re balancing the rapid adoption of AI with the need to maintain brand experience and ...

Without governance, agentic AI can undermine brand integrity, introduce compliance risk and create decision-making opacity ...

Google’s first-stage retrieval still runs on word matching, not AI magic. Here’s how to use content scoring tools accordingly ...

Lou Cohen emphasizes AI's potential in marketing, urging marketers to leverage it for improved audience segmentation and ad efficiency.

That’s the job of generative engine optimization (GEO) — and in 2026, it’s no longer optional. This guide shows you how to build, execute, and measure a GEO strategy that actually works. What is GEO — ...

Discover the up-and-coming marketing power players boosting brands with bold campaigns and visionary leadership.

Back in 2010, "Survivor" Hall of Famer Rob Cesternino started a show "Rob Has a Podcast," in which he recapped reality competition shows. As a former contestant, Cesternino approached his commentary ...

Cassandra Atchison's new position with the Diocese of Jefferson City presents new opportunities in a familiar setting.

Artificial intelligence is driving two overlapping shifts that are reshaping marketing. First, conversational AI is displacing websites and traditional search as the way people learn about products, ...

Supermarkets are suffering from sporadic shortages of some fruits and vegetables due to bad weather in Spain and Morocco. Read this and catch up with the latest personal finance and consumer news ...

The latest wellness craze involves injecting these molecules for athletic performance, longevity and more. Scientists say the ...