Finding a signature fragrance takes time, patience, and dedication—unless you opt for a YSL fragrance. During our cursory research, we noticed that all the YSL fragrances sold at Ulta or Sephora had ...

Which YSL men’s cologne is best for you? Founded in 1961 in Paris, Yves Saint Laurent, more commonly known as YSL, has built a reputation for uncompromised quality, creativity and luxury. High-quality ...

Luxury perfume for way less? Nordstrom Rack’s Black Friday fragrance deals include Hermès, YSL & more — run, don’t walk.

To celebrate the one-year anniversary launch of YSL Beauté’s Libre Eau de Parfum, the luxury brand launched a celebratory project which spoke to the fragrance’s message of individual freedom. It ...

YSL Beauty asked not only one but two master perfumers, Anne Flipo and Carlos Benaïm, to create Libre Eau de Parfum. After seven years which involved over 1,500 variations to finalise its accords, ...

'The Voice' judge will appear only in digital campaigns. By Shira Karsen, Billboard Rock star heartthrob and The Voice judge Adam Levine has just been named YSL Beauty’s fragrance ambassador for their ...

Dua Lipa is starring in a dramatic campaign film for YSL Beauty set to a surprising cover, with Lipa tackling “Think” by the late legend Aretha Franklin. The campaign, titled “Free at Heart,” dropped ...

Freedom is a means of expression, and YSL Beauty knows there's no better way to express ourselves than through beauty and art. One year after the launch of Libre Eau de Parfum, the brand is ...

“It’s a state of mind,” continued Nathalie Durán, YSL Beauté’s deputy managing director. To underscore that point, Brit Kate Moss was chosen to bring her brand of je ne sais quoi to the Parisienne ...