For nearly seven decades, Mattel has sold Barbie as a true original: a revolutionary and empowering alternative to the baby ...

Following major backlash on AI toys, Mattel confirmed that it won't be releasing its first OpenAI-powered toy before the end ...

The creative has reunited with Barbie after his standout 2023 run styling Margot Robbie throughout the film’s press tour - ...

Andrew Mukamal famously styled Margot Robbie for her title role in the 2023 film — and now he's styling his own doll. Learn ...

Apple has teamed up with Mattel for a 30 percent discount on Mattel toys when using Apple Pay to check out on the Mattel ...

Here’s a stat that might shock anyone who isn’t the parent of a Gen Alpha kid: As of October 2025, online gaming platform ...

Mattel is offering 30% off select items, like Barbie and Hot Wheels, when shoppers check out with Apple Pay as a joint promotion of Apple's service.

A new Barbie-themed tiny home in Galveston doesn't deliver a fantasy of fuchsia. Instead, it's a refined dollhouse look. This ...

Apple Pay has just launched a new offer that gets you 30% off a selection of more than 600 toys from Mattel. Here are the ...

Mattel and OpenAI announced a collaboration in June to support AI-powered products and experiences. ・Mattel didn't clarify in ...

Mattel Chairman and CEO Ynon Kreiz explains how he has transformed the maker of Barbie and Hot Wheels from a traditional toy ...

Learn more about whether BRP Inc. or Mattel, Inc. is a better investment based on AAII's A+ Investor grades, which compare ...