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Only about a third of those new to this country listen to traditional AM/FM radio, the latest Media Technology Monitor report found.

Canadian comedian Lisa Gilroy is starring in a series of spots in a concentrated, high-spend approach over a short timeframe.

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The one-day-only activations in Toronto and Montreal will offer visitors celeb chef-designed charcuterie boards.

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Industry News: Rogers’ specialty channels coming to Bell Media Meanwhile in audio, Acast expands reach with Magnite partnership for podcast ads.

Competing retailers may have an opportunity to grab lower cost-per-click (CPC) rates, more engagement and greater market share.

QSRs continued to dominate the airwaves, though Bell made a big leap into the top 5 for the week of July 21 to 27.

The new shopping and entertainment centre's latest campaign hits high-traffic areas with commuter billboards, wrapped buses ...