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The VAB is accusing Nielsen’s Big Data + Panel of producing “instability, inconsistency and irrational” TV audience ...

In addition to spending on R&D, Fluency will accelerate its hiring, mainly in engineering, product and AI. Lane estimates ...

CTV isn’t an emerging channel anymore; it’s a fully established, essential part of the media mix. Advertisers now understand ...

On Tuesday, Infillion launched fully agentic media execution platform built on MCP, marking a shift from the programmatic to ...

Meta’s not beating the scam ads allegations; SEO tools are getting into AI prompts; and the telcos are at it again.