News

It's a new era for Taylor Swift, and big corporations are quick to join in on the fun

More like "The Life of a Trendsetter." Numerous corporations are jumping in on the orange-themed social media trend to ...

That’s (show) business for you: How Taylor Swift’s new era sparked the branding trend of 2025

Taylor Swift has pulled off a marketing masterclass, one which shows to what extent she’s not just a great pop star – she's a ...

Chiefs in their Taylor Swift era: Owner says majority of fans are women

Kansas City Chiefs principal owner Clark Hunt told Pat McAfee about Taylor Swift's effect on the Chiefs' fandom in recent ...

Every major update from Taylor Swift’s first appearance on the Kelces’ ‘New Heights’ podcast

Taylor Swift’s latest era is almost upon us. Part of the surprising rollout of her 12th album “The Life of the Showgirl” ...

Taylor Swift Is in Her Sourdough Era, and This Simple Buy Makes Gifting Loaves a Breeze

Taylor Swift made an appearance on New Heights, a podcast hosted by NFL stars Jason and Travis Kelce. The episode marked Swift’s very first podcast appearance. During the two-hour interview, she ...

Is Taylor Swift about to enter her 12th era? She's going to be a guest on 'New Heights'

Taylor Swift appeared next to her boyfriend, Travis Kelce, in a teaser for an upcoming episode of his podcast.

Taylor Swift's Team Teases Her 'Next Era'—All The New Music Rumors, Explained

Fans also think Taylor Swift could be the mystery guest on her boyfriend Travis Kelce’s podcast Wednesday, where they hope ...

Taylor Swift’s Showgirl Era Gets Playful Reaction from ‘80s Icon

The ‘80s icon gave Taylor Swift a ‘Pretty Baby’ seal of approval for her dazzling new showgirl transformation.

Taylor Swift 'New Heights' updates: Eras Tour inspired new album, no extra tracks, more

Bryan West, Taylor Swift reporter for the USA TODAY Network, will be watching her on "New Heights" along with everyone else and posting updates here.