Meta rolls out WhatsApp ads and Channel subscriptions as part of a strategy to make money from the app.

Alice Newton-Rex, WhatsApp’s director of product, previously told the FT that WhatsApp statuses were “the world’s most used ...

Meta Platforms Inc. will begin showing ads inside of its WhatsApp messaging service, opening a new potential revenue stream ...

They will appear in only one part of the Meta-owned messaging service, it said. The move is potentially lucrative, while ...

"Meta's trying to turn WhatsApp into a platform without users realising it and if they move too fast or it starts to feel ...

After years of providing free services without any bells attached, WhatsApp is now going to start showing ads on the popular ...

If you noticed something new on WhatsApp today, you're not alone — the app just added some new features on its Updates tab, ...

To start, you need to download WhatsApp on your smartphone. Once you open the app, you can start the registration process by ...

The company pledged never to sell or share phone numbers with advertisers, and confirmed that personal messages, calls, and ...

The monetisation tools being introduced include optional paid subscriptions for Channels, promoted Channels in the Discovery ...

Meta’s plans to make WhatsApp a big business involve online ads, marking a major change for the communications app whose ...

Businesses will soon have an option to select WhatsApp status for ads as they would for other Meta campaigns on Facebook or ...