American Eagle is standing by its controversial ad campaign with Sydney Sweeney, which boasts the tagline: "Sydney Sweeney Has Great Jeans."

For context, the tagline of the campaign is “Sydney Sweeney has great jeans,” and, as is explicitly pointed out, the whole thing is a play on Sydney’s “great genes.” Some people have taken issue with the glorification of Sydney’s genetics as a blonde-haired, blue-eyed, white woman, accusing AE of promoting eugenics and “ white supremacy .”