Microsoft is rebranding Bing to Microsoft Bing. The search engine is getting a new logo as part of a bigger effort to integrate Microsoft’s search work across the company.

Bing has a new look and name. Microsoft’s search engine is now being called “Microsoft Bing,” which is using an updated logo. In a blog post Monday, Microsoft said “you will see a shift in ...

Now, it's Bing’s turn. Microsoft on Tuesday unveiled a new logo for Bing, its struggling search engine, as well as a slew of new features meant to help it compete against Internet search giant ...

New Bing Logo The first thing you’ll notice is the new Bing logo. There’s an entire blog post dedicated to what went into the new look, but we’ll just summarize a few of the highlights.

The new Bing logo. (Credit: Microsoft) The logo has been redesigned, as has the home page, but the big changes, according to Microsoft, are the ones you can't see.

Microsoft has rearchitected its logo and its Bing.com site to reflect the fact Bing is no longer just a search engine on a Web page. Written by Mary Jo Foley, Senior Contributing Editor ...

Bing’s newest logo features a big “B” and a more readable green. An Internet search on the evolution of the Bing logo returned some fresh hits Thursday as tweaks were made at the 6-year-old ...

Microsoft's Bing search engine is getting a new look. A year in the making, Bing is dropping its curly blue logo for a modern design that closely matches the rest of Microsoft's recently ...

Congratulations, Bing! They also rated the new MSN butterfly logo as the second worst identity of 2009. But AOL scored the best by earning the number one best identity of 2009.

Earlier this year, we got a sneak peek of what was considered a possible new Bing logo. Today, it’s official. Bing has a new identity and logo. Using the Microsoft corporate font, Segoe, the word Bing ...

This favicon, which again, may only be a part of the logo, also looks a lot like the logo for Blinkx, the video search engine. That features a red lowercase “b” with an eye in the middle.