Energizer (ENR) is running a campaign for its Edge Shave Gel brand that is almost exactly like Procter & Gamble (PG)'s beloved Old Spice advertising, and taking flak for it on Twitter: Virtually the ...
Are you a print subscriber? Activate your account. By I-Hsien Sherwood - 21 min 55 sec ago By Jeanine Poggi - 51 min 55 sec ago By Ann-Christine Diaz - 1 hour 21 min ago By Garett Sloane - 10 hours 23 ...
Edge Shave Gel is hitting the airwaves for the first time in at least three years with a new TV spot via AOR JWT. The ad -- intended to appeal to regular guys, versus super athletes and the elite -- ...
IN a video on the Web site for Edge shave gel, EdgeShaveZone.com, the comedian John Caparulo explains what irritates him about pickup basketball games. “Being the shortest, fattest guy out there, I ...
*Refers to the latest 2 years of stltoday.com stories. Cancel anytime. Energizer Holdings Inc. moved to bolster its position in the shaving market, announcing plans Monday to buy the Edge and ...