The training of AI models and AI inferencing consumes vast amounts of water. How can energy and water usage be reduced?

Google Search AI Mode users are starting to see ads appear in results. These ads are shown as sponsored content.

A judge queried lawyers about whether a breakup made sense during closing arguments on how to fix the tech giant’s dominance ...

Google has started inserting ads into query results from its AI Mode, which was originally spotted by an SEO consultant named ...

Apple has enlisted Google to promote new Apple TV series Pluribus, with a hidden message appearing when looking up the show's ...

Advanced Web Ranking’s Q3 2025 CTR report shows branded desktop clicks spreading across more results, while commercial and ...

Google is increasingly showing ads inside AI Mode results, signaling a major new ad surface emerging within Google Search.

Google has begun displaying ads in AI Mode, the company's AI search engine, placing them at the bottom of the responses on ...

If you’ve been enjoying the lack of advertising in Google’s new “AI Mode”, which replaces conventional web searches with a ChatGPT-style conversational interface, then I have bad news. Users are ...

Alphabet is emerging as the market’s preferred artificial intelligence winner, with Mizuho saying investor sentiment now reflects a belief that Google has “already won the AI game.” ...

It's never been easier to quit Google search, as consumers turn to TikTok, Reddit, and ChatGPT to find answers.