Buc-ee’s is suing an Ohio-based convenience chain, alleging its moose mascot looks too much like Buc-ee’s famous beaver.

HR leaders will hear keynote speaker Dave Raymond share how joy, engagement and intentional fun can reshape workplace culture ...

In a battle of the cartoon animal mascots, Buc-ee’s files suit in federal court against the owner of Mickey’s.

Buc-ee's has increasingly looked to the courts to stop other companies from using logos they feel are too similar to the ...

A new article on WyoHistory.org reveals how Donald Bogdan, dressed as “Sparti,” the spear-carrying mascot for San Jose State University, created a moment of mayhem during a 1969 game in Laramie—and ...

Buc-ee’s says a Milan, Ohio convenience chain’s cartoon moose looks a lot like its famous beaver. It’s asking a federal court ...

The identity of the man behind the Big Blue mask has been a Utah State University mystery for decades, but Aggies don’t have ...

During the San Jose Sharks' game vs. the Calgary Flames on Thursday night, San Jose's mascot—a large shark named S.J. Sharkie—perfectly imitated Liu with a blonde and brown wig of his own. And not ...

New York Liberty’s SVP and chief brand officer detailed the evolution of women’s sports partnerships and mascot storytelling ...

A six-year-old Harry Westlake's rendition of the national anthem as a Twickenham mascot was an internet sensation. Eleven years on, he is ready to sing as an England Under-18.

With a continued focus on the starting area of the original Guild Wars MMORPG, talk of the Northlands has players thinking ...