Cole Palmer has successfully trademarked his 'Cold Palmer' nickname. But what does it mean and has it been done before?

But the conversation with Dion Dublin, one of the true good guys of English football, begins in Great Yarmouth and ...

Once dominated by major sportswear brands like adidas, Nike, and Under Armour, the conventional sports marketing landscape ...

Ever since Cristiano Ronaldo performed 'Siuuu' celebration, athletes worldwide have been attempting to imitate it. But when ...

Giuliano Simeone is enjoying a golden moment at Atletico Madrid as, at the age of 22, he is already a regular in the line-ups ...