WhatsApp said ads will be targeted to users based on information like the user’s age, the country or city where they’re ...

WhatsApp recently confirmed that advertising is gradually rolling out to a significant portion of its users. According to a ...

WhatsApp monetization begins, potentially adding $15B+ annual revenue from Meta Platforms, Inc.'s nearly 3B global users.

Mobile phone app logos for, from left, Facebook, Instagram and WhatsApp in are photographed in New York on Oct. 5, 2021.

While privacy concerns have made monetizing the app a challenge, Meta is again betting on ads to address its revenue goals.

As per Meta's Newsroom, advertisements will appear only in the "Updates" tab — a separate tab at the bottom of the app, which showcases both "Channels" and "Status" features. Users can subscribe to ...

WhatsApp has announced that it’s adding ads to the popular messaging app, though the initial implementation promises to be ...

Channel admins can now enable monthly subscriptions for exclusive content. If you have a channel on WhatsApp, instead of just ...

Meta announced that it is adding ads and subscriptions to its WhatsApp messaging app in a June 16 press release. The social media giant, primarily known as the parent company of Facebook, said that ...

WhatsApp this week introduced advertising to its messaging platform, but your encrypted conversation threads in the Meta-owned app are off limits ...

However, the most notable change is the inclusion of advertisements. These will appear in Status under the Updates tab, letting users discover new businesses and start a conversation about the product ...