News

LimaOhio.com16m
A look at cereal’s struggles
Breakfast cereal could use a lucky charm. U.S. sales of the colorfully packaged morning staple have been in a decades-long ...
NJBIZ1d
Ferrero to acquire cereal giant WK Kellogg for $3.1B
Ferrero will acquire WK Kellogg in a $3.1B deal, adding top cereal brands like Frosted Flakes and Special K to its growing ...
mlive1d
Kellogg sold to Italian candy company: How leaders are responding in the ‘Cereal City’
WK Kellogg Co’s headquarters is in Battle Creek. After the transaction closes, Battle Creek will remain a core location for ...
WWMT1d
Community reacts to potential sale of WK Kellogg, a staple in Battle Creek's identity
Vassallo is disappointed in the potential sale, telling News Channel 3 that WK Kellogg is a longtime staple in town, and is what the "cereal city" was built off of. "I remember the stories of the ...
Crain's Grand Rapids Business2d
Ferrero deal for WK Kellogg seen as boost for brands, risk for Battle Creek
As Ferrero buys WK Kellogg for $3.1B, Battle Creek braces for change while officials hope the hometown cereal maker’s roots ...
WK Kellogg employees and local officials react to new owner
Fererro Group, the Italian candy maker known for Nutella, is buying WK Kellogg for a whopping $3.1 billion. “We want the ...